Kirsty Wertz is a customer-centric marketing executive with experience in both B2B and B2C marketing. A creative thinker and change agent, Kirsty specializes in helping organizations consider alternatives that best meet customer needs and generate results for the business.

As Vice President of Marketing for Thinkronize, she's responsible for setting the marketing strategy for the company—managing the brand portfolio, collecting and internalizing market insights and feedback, partnering with product and sales teams to bring opportunities to life, and guiding Thinkronize efforts to bring the industry's best solutions to the education market in an effective and responsible manner.

Prior to Thinkronize, Wertz spent time in the advertising industry in Australia and then as Public Affairs Officer at the Australian Kidney Foundation. After moving to the United States in 1999, Wertz consulted with small businesses and then spent more than 6 years with Reynolds and Reynolds in a variety of marketing roles, the most recent as Director of Marketing Communications for the global automotive dealer management solution provider. Following her stint at Reynolds she spent two years with GE Money Sales Finance, a division of General Electric Company where she led the B2B Marketing Center of Excellence which served to share best practices and improve the effectiveness of business-to-business marketing efforts.

Kirsty Wertz holds a Bachelor of Commerce (Marketing) from Curtin University of Technology. She lives on a Christmas Tree Farm in Franklin Township, Ohio with her husband and two sons.